Samsung Galaxy Live
Timed around major product launches, I pitched and wrote high-energy segments designed to showcase Samsung Galaxy devices. Segments included fake infomercials, games, and head-to-head comparisons against competitors.
Because each host had a different personality and on-camera style, the writing had to adapt to their strengths while keeping the show fast, funny, and sales-driven.
Because each host had a different personality and on-camera style, the writing had to adapt to their strengths while keeping the show fast, funny, and sales-driven.
Our host, Ian, loves Galaxy devices so much that he got special offers tattooed all over his body. Fun fact: we originally cast Dylan Efron—Zac’s brother—but his agent canceled at the last minute after he unexpectedly advanced to round two of Dancing with the Stars.
Riffing on John Maddenʼs famous Telestrator, I wrote this goofy, sports-themed segment where the showʼs host ran plays to demonstrate Samsung Galaxy Z Flip7ʼs dominance on the field.
While creating this fake informercial, I had to explain Billy Mays and Oxiclean to a Gen Z coworker.